I’ve been in this business for about 20 years, give or take a year. I’ve been pitched investment ideas, get rich quick schemes, MLM opportunities, home study courses, offline conferences but nothing and I mean nothing comes close to my most valued investments…My books!
(3 of the 5 book cases in my home office…And yes, I’ve read 99% of them!)
My library is something very special to me!
It’s my opportunity to get mentored by John C Maxwell on topics of leadership. To learn sales secrets from Brian Tracy and Jeffrey Gitomer. To understand the immense power the social media with Gary Vaynerchuk. Learn marketing from Seth Godin. Study the power of fascination with Sally Hogshead. Personal development with Tony Robbins and Darren Hardy. Learn more about Christianity with C.S. Lewis…I can go on and on. I get to meet with these men and women every single day because I read their BOOKS!
I know, it’s a very weird thing to say in 2016…But I’d rather lay on my couch with a Rich Dad, Poor Dad book by Robert Kiyosaki than watch re-runs of Family Guy on Netflix.
Silly I know. Maybe even a bit old school…
However nothing has returned a bigger investment for my dollar than a trip to the local bookstore. And yes, I still go to the bookstore! I only buy from Amazon when the local Canadian stores don’t carry what I’m looking for. But back to my books…
You learn from the masters of their profession. You experience their wins and their losses. They teach you how to be better, grow more and experience better results from not only your business but also your life in general. And it doesn’t cost $10,000 an hour for their consulting fees to do it…A book might be $20 and you will get valuable lessons immediately…Given you actually put what they write about into ACTION of course but that’s a whole different topic 😉
In 2016 it’s so easy to get distracted, we live in a world of 140 characters or less but invest your time, and money into a good book and you will start to see the pay offs immediately!
What are you reading right now? I’d love to get your recommendations…